Motorcycle and scooter gear at SF MOTO cycle apparel store in San Francisco.

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Armor up at SF MOTO in style! Tony and Courtney take great pride in bringing you the latest equipment and protective gear. Tony personally uses most of the products that we carry and he speaks from experience.  We aggressively follow the latest and greatest in helmets, jackets, pants, gloves, armor, and many other accessories and apparel for women and men riders. We are OPEN 7 DAYS A WEEK for your convenience.

We are located at 275 8th. STREET in San Francisco 94103. Call us at (415) 255-3132

The helmet wall


Because we know that fit is so important, we carry a large selection of helmets:

Some people come in asking for scooter helmets others call it a motorcycle helmet, in reality it's the most important piece of safety equipment that you will purchace. Expect to spend 20 - 40 minutes checking and wearing your potential helmet purchace to verify that the fit is both comfortable and snug on all the areas of your head. Arai, Suomy, Shoei, Scorpion, HJC, Kali, and Shark helmets are all brands we stock. You can choose different styles (half shell, 3/4 shell, flip up and full face) and different models.

Arai Helmets Arai Helmets

Renowned high quality hand built helmets from Japan.

Look at the 2015 Arai brochure
2013 Arai helmet catalog pdf

Founded in 1926, Arai helmets is one of the leading helmet manufacturers in the world. Every Arai helmet is hand built and all Arai helmets comply with the 2010 Snell foundation helmet safety standard. Click on the image above to get a copy of the 2013 Arai helmet catalog. Need an older arai helmet brochure? Click on the links below:

Arai 2011 helmet catalog brochure pdf download
Arai 2012 helmet catalog brochure pdf download
Arai 2013 helmet catalog brochure pdf download

Shoei Helmets Shoei Helmets

Famous Japanese racing helmets

Look at the 2013 Shoei catalog
Shoei 2014 catalog download.pdf

Shoei Helmets are being used by motorcycle racers all over the world.
Come check them out! Click on the Shoei image above to download their 2014 catalog. Need an older Shoei helmet catalog for download? just click on the link below:

Shoei 2012 helmet catalog brochure pdf download
Shoei 2013 helmet catalog brochure pdf download

Suomy Helmets Suomy Helmets

Motorcycle helmets - Italian style

Look at the 2015 Suomy catalog
Suomy 2013 helmet catalog download.pdf

Suomy is an Italian helmet manufacturer. Besides being extremely light, their quality is also outstanding. Here's a link which explains the production process: click here If you would like to look at Suomy's current helmet models, click on the banner above and download the 2013 Suomy catalog. Need an older Suomy helmet catalog for download? just click on the link below:

Suomy 2012 helmet catalog brochure pdf download
Suomy 2013 helmet catalog brochure pdf download

Shark Helmets Shark Helmets

Traditional Helmets from France

Look at the 2015 Shark catalog
Shark 2014 Helmet Collection brochure download.pdf

Shark was founded in 1929 in the French town of Marseille. Like all serious helmet manufacturers, Shark puts a strong emphasis on helmet safety. Click on the banner above to retrieve the 2014 catalog. Are you looking for an older Shark helmet catalog for download? just click on the link below:

Shark 2012 helmet catalog brochure pdf download
Shark 2014 helmet catalog brochure pdf download

Kali Helmets Kali Helmets

American Helmet Design

Look at the 2012 Kali catalog
Kali 2012 Helmet Collection brochure download.pdf

You want to buy American? No problem! Just look at Kali's selection of helmets by clicking on the kali banner above.

We also carry: AFX, AGV, AXO, Fulmer, Gmax, Joe Rocket, KBC, SMS, and Z1R


All Colors, Styles, Sizes for Men and Women

Riding season is in full swing and we have made lots of changes to our apparel section. We are very proud to have added a lot of riding gear for women, and we are continuing to add more.
We carry Roland Sands Deisgn, Weise, Tourmaster, Firstgear, fly, Alpinestars, River Road Speed and Strength and Icon gear. Additionally, we have StyleMartin, MSR, Cortech and Gaerne in our boots section.

Icon Riding Gear Icon Gear

Striving for the extraordinary.

Look at the 2015 Icon Catalog
2015 Icon Gear Catalog

Icon gear is a young American company specializing in riding gear for motorcycles. Their relatively large selection for female motorcycle enthusiasts makes Icon a brand to be reckoned with.

Icon Catalogs:
Icon 2015 Complete Catalog

Roland Sands Design Roland Sands Design Gear

Because motorcycles are good for life.

Look at the 2015 RSD Catalog
2015 RSD Apparel Catalog

Founded in 2005, Roland Sands Design is a motorcycle, product and apparel company that has its roots in racing, custom bike building and design. Inspired by a high performance background that blends the love of two wheels with the desire to create unique products, the two wheeled life of RSD consists of a diverse collection of road racers, off-road, dirt track, supermoto and custom bike builders and riders.

RSD Catalogs:
2015 RSD Apparel Catalog


Hand Protection, you want it, we got it.

We stock a very large selection of Ladies Motorcycle Gloves and Mens Motorcycle Gloves, from full gauntlet to sweet shorties, we have the gloves you need. Keep your hands protected with gloves from Racer, Tourmaster, Joe Rocket, Z1R, Weise, Scorpion, and Alpinestars. Keep your digits warm and dry with waterproof gloves and liners.


Street, Race and Everything in Between.

Styles ranging from mild to wild, including a large selection of women's motorcycle boots. We carry boots from Gaerne, Alpinestars, StyleMartin, MSR, Speed And Strength, AXO and Cortech.


Make it Original Make it Yours!

Windshields, mirrors, leather seats, headlights, storage, locks etc etc etc! Some of the brands carried here at SF Moto include, Battery Tender, Chrome bags, Cruz Tools, Dowco, Givi, Greggs Customs, IMC Motorcom, Kryptonite, Leo Vince, Motion Pro, Nelson Rigg, On Guard, Pro Grip, Tech Spec, Trimax, Yuasa batteries.


We Offer the Best Impact Protection

Full line of Forcefield armor. From back protectors to elbow and knee pads, let Forcefield absorb the energy on impact and not your bones. We also carry D3O armor, alpinestars back inserts and the Roland Sands armor by forcefield.

Enjoy rewards every time you shop. You earn loyality points at SF Moto, and they are redeemable for anything in the store.