A woman is shown riding a 2022 Honda Rebel 300 after viewing used Honda motorcycles for sale.

What’s one of the most affordable and enjoyable ways to chase the horizon? Whether you’re a new rider looking to hone your skills or have logged thousands of miles in the saddle, you already know the answer. Investing in one of many used Honda motorcycles for sale at SF Moto guarantees an experience like no other. SF Moto is the only Honda, Suzuki, Kawasaki, and Zero electric motorcycle dealer in San Francisco. We’re your used Honda motorcycle authority, which sets us apart from other dealerships. However, that’s only part of our reputation and everything you’ll experience working with us. So, what can you expect from the SF Moto team?

In business since 1995, we’ve diligently worked to differentiate ourselves in an industry where shopping for a motorcycle can be intimidating, overwhelming, and stressful. As riders, this isn’t acceptable. Our customers should have every opportunity to get excited about their next bike, and it’s our responsibility to deliver an experience that generates excitement and reflects our passion for riding.

This unique approach is grounded in our promise to operate with integrity, transparency, and respect. These values guide every aspect of our business, whether you’re looking for a used Honda motorcycle like the Rebel 500 or need the expertise of our service technicians. You can expect our team to deliver the same high-caliber experience every step of the way, from sale to service, modifications, and beyond. That’s the SF Moto difference, and it’s what makes us a great place to find your next ride.

Why Honda Is a Trusted Motorcycle Brand

Many pioneers in the transportation industry experienced failure before achieving success. Soichiro Honda endured this rite of passage in the late 1930s when the piston rings he developed for Toyota were rejected, ultimately leading him to sell his business. Fortunately, Soichiro refused to give up and turned his attention to transportation in Japan. Soichiro saw an opportunity to provide affordable and reliable transportation on his native soil. He started small, mounting two-stroke motors on bicycles before developing his first motorized model, the A-Type, in 1947.

With its 50cc two-stroke engine, the A-Type was a success and led Soichiro to establish the Honda Motor Company in 1948. The following year, he debuted the Dream D motorcycle powered by a two-stroke 98cc engine. Soichiro’s perseverance continued as he looked for ways to improve Honda’s motorcycle lineup. This approach solidified the company’s mission and mindset to constantly evolve to meet the demands of riders. The result was revolutionary and established Honda as one of the most trusted motorcycle brands in the industry.

Honda’s reputation and brand recognition are ingrained in iconic models like the 1953 Dream E, the first four-stroke motorcycle in the industry, and the 1961 Super Hawk, Honda’s first sport bike and a road warrior renowned for its reliability and performance. The manufacturer’s reputation is also rooted in historical models like the 1968 CB750, with its first modern mass-market four-cylinder engine, and the 1974 Gold Wing GL1000, a bike that sealed Honda’s fate as an industry leader. Modern marvels like the 2003 CBR600RR add to Honda’s appeal and extend its reputation in the racing circuit, particularly with its numerous wins at the Supersport World Championship.

A red 2022 Honda Sport CBR650r is shown driving on an open highway.

We Offer an Extensive Selection of Used Honda Motorcycles

Are you a new rider excited to find the perfect starter bike, or are you an experienced adventurer looking for the comforts and conveniences of a touring bike? Whatever you’re looking for, you’ll find it on our showroom floor. As your used Honda motorcycle headquarters, we work incredibly hard to keep our inventory stocked with models that meet every riding, style, and budget need. Our work starts long before you arrive at SF Moto and begins by thoroughly vetting and inspecting every model before adding it to our used inventory. This process guarantees you only have exceptional models to choose from and can confidently say “yes” to the Honda motorcycle of your dreams.

But what does that motorcycle look like? You’ll find everything from the luxurious Gold Wing and Rebel cruisers to sport bikes like the CBR650 and adventurous icons like the Africa Twin. These models are staples in the Honda lineup. They answer a variety of riding demands, whether you need a bike that can nimbly navigate your commute, go the distance and keep you comfortable on a cross-country adventure, or give you the confidence to explore off the pavement. There’s a Honda motorcycle for everyone, and our expansive selection proves it.

A man and a woman are shown sitting on two 2022 Honda Rebel 500's near a railroad.

Why Visit SF Moto?

What’s the most stressful part of buying a motorcycle? The answer is different for everyone. New riders often feel intimidated because they don’t know what they’re looking for or the type of bike they need. For veteran riders, it’s cutting through the high-pressure sales tactics to find a team that genuinely listens to their riding needs and makes the buying process straightforward. As long-time riders, we understand the frustration of buying a bike. We’ve experienced it ourselves, which is why we’re dedicated to doing things differently. We’re not here to add to your stress with fast-talking sales pitches or overwhelm you with motorcycle lingo that seems like a foreign language. Instead, we’re here to level the playing field and deliver a customer experience that’s enjoyable and rewarding long before you climb into the saddle.

At SF Moto, our excitement and passion for riding are contagious. We’re here to share that excitement by getting to know you and more about your riding needs. Tell us about your worries as a new rider or what you envision for your future in the saddle. Share what you enjoyed most about your last trip with friends and how your current bike fell short of your expectations or needs. Let us get to know you so we can help you find the perfect used Honda motorcycle that builds confidence, optimizes your comfort, reflects your style, and satisfies all your riding needs as you chase the horizon.

The SF Moto logo is shown.

Find the Perfect Used Honda Motorcycle With Us Today

Are you ready to get in the saddle of a Honda Rebel? Do you dream of running the trails on an Africa Twin or setting off on a coastal adventure in the saddle of the luxurious Gold Wing? SF Moto is ready to help make your motorcycle dreams come true. Our extensive selection of used Honda motorcycles guarantees you’ll find the perfect model. Moreover, our commitment to transparency and integrity ensures a unique experience where you’re confident you’re getting a high-quality vehicle at a great price. This confidence is priceless, especially when investing in your future on the road.

If you’re ready to make that investment, it’s time to visit SF Moto. We can’t wait to welcome you into our family and learn more about what you envision for your next ride. While you’re here, you’ll discover our relationship with you extends long after the sale since we can help you find the right gear to make your ride even safer and help you protect your investment from the convenience of our service center. We’re here for it all. Whether you’re a veteran rider with decades of experience or are still learning the ropes as a novice, we’re excited to meet you. Stop by the dealership and introduce yourself. We’ll show you what it means to shop with a team of riders and the leading Honda authority in the area.